About Us
MY STORY WITH BAKAAN - BRUSH
Hello everyone, my name is Catherine, I am the founder of Bakaan.
There was a time in my life when I could no longer look at myself in the face.
Not because I was "dirty", not because I lacked hygiene,
but because I had this permanent feeling of not being clear.
Stale breath. Heavy mouth upon waking. A strange taste.
And above all, this silent doubt:
“Do others feel it?”
It wasn't something I was talking about.
You know, it's the kind of embarrassment you keep to yourself.
Discreet but constant.
She follows you to work, to your appointments, in your private life.
She's chipping away at your confidence little by little.
You smile less. You talk slyly. You move away.
You fade away a little.
And yet, I was doing the right thing.
I brushed my teeth. I bought the brands you see everywhere.
I was trying to be careful.
But nothing really changed.
And eventually, I started to give up.
Laziness has set in.
I thought to myself, “What’s the point?”
But there was one day, one moment, when something clicked for me.
I thought to myself, “I’m worth more than that.”
I deserve to feel good about myself.
I deserve to start the day feeling truly refreshed.
Not for others. For me.
Because how I start my day determines everything else.
And I understood a simple thing:
It wasn't that I lacked discipline.
It's just that I never found the right tool.
So I decided to create Bakaan Brush .
Not just a toothbrush.
An object that makes me want to start again.
To stand up, take a deep breath, look myself in the face.
An elegant, understated, yet powerful brush.
That really cleans. That's gentle on gums. That lasts.
A product that is good for the body, but also for the ego.
Since I've been using it, I feel different.
It's amazing how a small gesture can have a big impact.
I speak with confidence. I no longer think about my breath.
I start the day lighter. More real.
And today, I want to share that.
Because I know I'm not the only one who has experienced this discomfort.
I know that others, silently, are going through the same thing.
And I want to tell them: you can change that.
Not by forcing. Not by making you feel guilty.
But by finding the tool that gets you back on track.
The one who transforms a routine into a ritual.
A moment alone with yourself.
Bakaan Brush , that's it.
A reminder that you deserve the best.
Even — especially — in small gestures.
Because true trust often starts where you least expect it:
in the bathroom, in front of the mirror, when you take care of yourself
OUR COMMITMENTS
• Recyclable packaging, from USA
• Products developed and manufactured in Canada, by artisans on a human scale
• We do our best and appreciate your feedback at hello at Bakaansav@gmail.com
OUR APPROACH
• Holistic in/out approach: treating the skin from the inside and out
• Co-created with over 2,000 discussions with our users to understand their needs
• Natural, gentle and effective: without essential oils, alcohol or perfume, with proven active ingredients
OUR EXPERTS
Our products are developed by experts in atopic skin, plants and nutrition.
• Dr. Anh NGUYEN: Doctor of Pharmacy
• Dr. Karine SLAMA: Nutritionist
• Cloé ERBIN: Naturopath specializing in atopic diseases
• Paul-Marie XAVIER: Microbiologist engineer specializing in microbiomes